Prinkshop, founded by one of the Kate Spade founders, Pamela Bell finds trailblazing organizations, partners with them, designs graphic t-shirts with powerful messages and donates profits to their causes.
I loved creative directing 3 look books and e-comm images with creative teams.
Colorful silk-screened shapes in background pay homage to the work of artist/activist Sister Corita Kent). Models posed dynamically with confidence. T-shirts were styled in a variety of looks showcasing their potential as a fashion staple.