PHOTOGRAPHER: Julia Robbs
CREATIVE DIRECTION/CASTING/PRODUCTION: Samantha Hahn
HAIR/MAKEUP: Amanda Wilson
DESIGNER/BRAND: Jennifer Sarkhilati/Odette NY
MODEL/AGENCY: Madison Moehling/Fusion

I have been conceiving and directing brand images and campaigns for Odette New York, a jewelry brand with a cult following, since Fall 2017. With each iteration we get deeper to the core dna/heart of Odette symbiotically as designer Jennifer Sarkhilati continues her experimentation within craft. She creates new limited editions each season in addition to a permanent collection of signature core styles. Working with a tight, collaborative team we convey the organic, delicate and graceful elements of each piece in an artful and economic way.

The brand has been featured internationally in publications like Vogue, Elle, Porter, InStyle and Marie Claire.